When people are sad or they feel down, they try to find something which will make them happy again. For one of our past clients, that happy thing is getting out the plans we did for her and looking through them. Just looking at them, because she doesn’t have the money to make them a reality yet.
She lives in a bungalow which she wanted to make into a bigger house, and has plans involving an extension to do just that. The mere dream of this new house uplifts her mood, and seeing the plans reminds her of what’s to come when she has the money to spend on her home. Tony (our company director) found this out the other week when he and the client came across each other one weekend, chance meetings are usually the only way we find out whether a job went ahead or not as we don’t pester clients.