We were recently a part of the Lifestyle: Exteriors and Interiors exhibition at Middleton Hall in Milton Keynes. It was our first exhibition stand ever, so this was a learning curve as much as a marketing opportunity for us.
We didn’t really know what to expect from it, but were pleasantly surprised at the amount of genuine interest from the general public. The nature of the enquiries reflected our workload, with some people asking about loft conversions and family rooms, to other people asking about brand new modern houses. From our point of view it was nice to hear from people outside of Milton Keynes as well.
Students looking for work experience also came to speak to us, and even though we aren’t taking anyone on at the moment, it was nice to hear their enthusiasm.
There were quite a lot of flyers and business cards being taken from the tables at which they were being kept. So that would lead us to assume that people are interested in what we could do for them, but not at this particular moment in time. This was also a good time to network with some other companies, so we took this opportunity and got to know some of the other companies there, and what they did.
The fact that we’re getting new enquiries from people who are mentioning that they saw us at the exhibition has got to be a good sign, so I’ll sign this blog off with this: not bad for our first try.
Written by Jade Turney – Building Tectonics Ltd.